#ThisIsAmazing- NHS GIVE BLOOD CAMPAIGN
With a decreasing amount of donors and a pandemic hitting the nation, the NHS had to persuade young Gen Z donors to donate blood. The campaign is based on the insight that by donating blood you can help to save 3 lives in under an hour, and yes social media platforms are filled with amazing feats but this fact is something truly amazing. We collaborated with a range of influencers performing amazing stunts or feats that only few of us can do, before presenting our audience with the amazing thing that we all can do.